Marty McPies is a charming pizzeria located in the heart of Corpus Christi, Texas, where the love for our local community shines through each pizza pie. Our story began with a passion for crafting the perfect pie, using dough and sauce made from scratch to elevate classic flavors. With signature offerings like "The Mikey" and "Elote Pie," each bite promises an out-of-world experience! 

This rebrand aimed to take advantage of Marty McPies's unique style and charm. The original design for Marty McPies was largely influenced by the owner's love for retro themes and superstitions, their old logo featuring an alien spaceship abducting a slice of pizza! In order to adhere to the original idea behind the business, we leaned further into the whole alien spaceship and created a brand that's bolder, all encompassing, and expansive. The new logo stands out with bold, organic type and features a new mark, a nod to the original by keeping the pizza-abducting vision. This mark also functions as a transforming frame, made to house any original design. Illustrations were added to be used as elements across the brand and combined aspects of both pizza and aliens to fully convey the true spirit of Marty McPies.